Where their future takes root
Less plastic tat. More future.
With Sapling, every gift goes straight into their savings, so it starts growing straight away.
A simple way for friends and family to contribute at birthdays, Christmas, christenings and baby showers — without cash getting forgotten, cheques sitting in drawers, or another pile of stuff cluttering the house.
Choose a provider, create the fund, share the QR
Quick, simple, and built for occasions
Example value at 18 once gifts start early and keep coming.
Built for parents who want the sensible option to be the easy one.
Sapling is the middleman between parents, donors and Junior ISA providers. Parents create a child’s fund, choose a provider, then share a link or QR code so family and friends can contribute directly into their future savings.
Create the fund
Add your child, choose a provider and get a ready-to-share savings page in minutes.
Share it anywhere
Birthdays, Christmas, baby showers, christenings, school events or the family WhatsApp chat.
Watch it grow
See contributions, projected future value and the impact of family support all in one place.
The difference is not perfection. It’s starting early.
Illustrative example only. Final balances and future values would come from the selected provider.
Parents get choice without being forced into homework.
During onboarding, Sapling can show a limited set of partner options with simple descriptions, logos and plain-English explanations — not a wall of jargon.
Nutmeg
Fully managed portfolio investing in environmentally responsible companies.
Vanguard
Low-cost index investing designed for long-term growth.
Cash ISA
Simple savings with no investing for parents who want the straightforward option.
Before they arrive
Start collecting gifts during pregnancy, then switch to a Junior ISA after the birth is confirmed.
The product works because parents get prompted to actually use it.
Sapling should actively coach parents on where to share, how to frame it, and how to make a donations-first event feel normal and exciting.
Birthdays
Use a QR code on invites, a poster at the entrance, or a live display showing total raised.
Baby showers
Let family and friends start contributing before the baby arrives with a pre-birth fund.
Christenings
Swap another ornamental gift for something that will still matter years later.
Christmas
Give family an easy alternative to more plastic tat when everyone asks what to buy.
It makes the intelligent choice feel obvious.
Sapling is built around three simple truths: parents want less clutter, donors want to feel their money matters, and the sooner money lands in savings, the more useful it becomes later.
No more forgotten cash
Money does not have to sit in a drawer or wait for a parent to remember to move it later.
Donors feel real impact
Live totals, contribution history and future projections make each gift feel meaningful, not token.
Built to spread
Later, referred parents could unlock a bonus contribution into their child’s ISA for signing up.
Sapling makes the future-friendly option the easiest one to share.
Create a child’s fund, choose a provider, and give family and friends a better answer than more stuff they do not need.
Later, Sapling could reward referred signups with a bonus contribution into the child’s savings — for example, £50 added when a new parent sets up their first fund.